Boughey signs three-year deal with Newcastle Town FC

We’re really pleased to announce a new three-year partnership with Newcastle Town Football Club in Newcastle-under-Lyme. After opening our new warehouse in the area last year, we’ve quickly become one of the local employers and we’re keen to support the community around us.

As part of the partnership, the women’s and youth teams will have the Boughey logo on their shirts from the 2025/26 season. The club’s main stand at the Red Industries Stadium also has a fresh new look on match days, showing off the new branding.]

To kick things off, our Marketing Manager Tom Chant visited the club’s unique velodrome stadium to reveal the new kits and meet some of the teams involved, including the Women’s First Team and other community squads.

Newcastle’s Chairman, Gavin Appleby, commented on the partnership, saying, “We’re thrilled to have Boughey on board as a sponsor of our community programme and our Women’s First Team”.

“They are a well-known company that has recently expanded into the local area, and we’re fortunate to have their support. We can’t wait to work with them over the next three years”.

“The community programme at our club is incredibly important to the development of the club, the players and everyone involved. Without support from companies like Boughey, getting 52 teams kitted out would be incredibly difficult. The teams are all excited to wear the new kit in the upcoming season”.

Boughey’s Marketing Manager, Tom Chant, also commented on the new partnership, saying, “Working with local football clubs and their community schemes, is a great way to support the local area”.

“We’re incredibly lucky to be able to have forged the partnership with the club, which allows us to connect with our colleagues, their families and potential future colleagues through a sport that so many hold so fondly. After taking a tour of the stadium and training ground, I was extremely impressed with the excellent facilities that the club are able to provide for people of all ages to enjoy ‘the beautiful game’”.

“We have enjoyed working with Newcastle Town during the past season and are excited to see our partnership develop over the next two years”.

We’re excited for what’s ahead and can’t wait to see the teams in action wearing their new Boughey-branded kits!